About

Tracey Craddock’s journey into financial services began on a quiet Labor Day when she realized that, even after years of working in the banking industry, no one had ever explained how money truly works. That moment revealed the deeper issue facing so many women: not a lack of effort, but a lack of education and someone who could make finances feel simple and judgment-free.

 

For over 15 years, Tracey has dedicated her work to helping women understand their options, create reliable retirement income, and feel confident about their future. Today, she blends her expertise with the power of AI to make financial clarity even more accessible, teaching women how to use modern tools to organize their money and support long-term planning.

 

Her mission is simple: when women understand how money works, and how to use the tools that support it, everything about their future begins to shift.